First marketing job
Agency side, B2B clients, learning that most briefs are a strategy problem wearing a design costume.
About
Hi, I'm Maya Ellison.
I spent 20 years running marketing inside B2B software and services companies, the last six as a CMO. I went fractional because the work I am best at, the first year of building a function, does not need a full-time seat.
I work with two clients at a time. That is the whole model: few enough engagements that yours gets real attention, senior enough that nothing gets handed to a junior.
The path
How I got here.
Twenty years, four companies, one repeated pattern: the first year of a marketing function is the part I am best at.
How I work
I am not here to add
another channel.
I am here to make the ones
you keep actually pay.
If that sounds like the opposite of a growth hacker, it is.
In practice
Fewer meetings,
more decisions.
One standing session a week with the people doing the work, one monthly review with you and the numbers, and everything else in writing so nobody has to remember what we agreed.
You will always know what I am working on, because it is the thing we agreed was the constraint.
Want to talk it through?
A 30-minute call, no pitch. Worst case you leave with a second opinion.
This is a demo of the Hey CMO fractional website template. Maya Ellison is an invented example, not a real consultant, and every figure and quote is sample content. See what it costs to get yours built.
