Company Facts
Industries Served
Core Services
- Email marketing and automation
- Creator monetization (digital products, paid newsletters, tip jars)
- Landing pages and forms
What They Do
Kit is an email-first operating system tailored for creators, helping them grow audiences, run campaigns, automate workflows, and monetize their newsletter and digital content.
About the Company
Kit, previously known as ConvertKit, has built a reputation as an intuitive, creator-centric email platform since 2013. In 2025, they rebranded to Kit while expanding their services with a built-in Creator Network, Sponsor Network, and powerful automation tools. The platform’s visual automation and commerce features help creators streamline workflows and monetize content more effectively.
Why We Recommend Kit
We partnered with Kit because it’s tailor-made for the Hey CMO community, especially Fractionals and solopreneurs who need a robust, creator-friendly marketing tool. Kit‘s extensive integrations and focus on building recurring revenue align perfectly with our audience’s growth and monetization goals. It’s not just software; it is a full-fledged operating system for creators who mean business.
What They Offer
- Email Marketing and Automation – Create highly personalized automated sequences, manage subscribers, and send campaigns with conditional content, A/B testing, and analytics.
- Creator Monetization – Sell digital products, run paid newsletters, set up virtual tip jars, and use paid recommendations to grow revenue from your audience.
- Landing Pages and Forms – Build unlimited, customizable landing pages and opt-in forms with templates and custom domains to accelerate email list growth.
- Creator and Sponsor Network – Connect with brand sponsors or creators for collaborations, paid recommendations, and greater reach through Kit’s integrated networks.
What Makes Them Different
- Email First Operating System – Unlike single-purpose tools, Kit offers a cohesive platform combining marketing, automation, and commerce with a simple, intuitive interface.
- Monetization Built In – Directly integrate revenue streams such as digital product sales, newsletters, tips, and ads within the platform without needing third-party tools.
- Creator Empowerment Networks – Kit amplifies reach through its Creator Network and Sponsor Network, pairing creators with sponsorship opportunities and collaborations.
How It Helps the Hey CMO Community
For Fractionals, solopreneurs, and micro-businesses, Kit provides powerful solutions for some of the most pressing needs. It supports audience growth and engagement with customizable forms, autoresponders, and segmentation tools that help drive conversions. Monetization is made simple with the ability to sell offerings directly, run paid newsletters, and collect support through tip jars, all in one place. The platform also improves efficiency with automations and templates that reduce repetitive tasks, while its Creator and Sponsor Networks strengthen partnerships by connecting brands with creators for new revenue opportunities.
Hey CMO Customer Feedback
“When searching for an email service provider it can be overwhelming but Kit made the process simple from sharing how it could support us as well as getting us migrated fast and within our timeline. It was a seamless experience and we are so glad we made the switch!” – Riveter
Exclusive Hey CMO Partner Offer
Ready to transform how you market, automate, and monetize your content? Join Kit today and get access to a full-featured email first operating system tailored for creators.
