Hey CMO

Networking is not just a beneficial activity; it is a lifeline. Unlike traditional roles where professionals are embedded within a company, Fractional executives often operate in isolation, juggling multiple clients and projects simultaneously. This unique position can lead to feelings of loneliness and disconnection. However, by actively engaging in networking, Fractional executives can create a

Launching your Fractional practice is exciting, but it’s also easy to stumble into avoidable mistakes. Over the past few years, I’ve seen (and made) many of these myself. From skipping due diligence to setting fuzzy boundaries, these missteps can cost you time, money, and credibility. Here are the most common mistakes new Fractionals make and

The concept of a Fractional Leader has emerged as a vital resource for organizations seeking expertise without the commitment of a full-time executive. A Fractional Leader is typically an experienced professional who provides strategic guidance and leadership on a part-time basis. This arrangement allows companies, particularly small to medium-sized enterprises, to access high-level skills and