Free Resources for Fractional Executives
Access free audits, guides, infographics, and AI-powered prompts designed for Fractional executives. Each resource is built to help you work smarter and grow faster, brought to you by Hey CMO.
Hey CMO: Free Audit
Get a quick, expert review of your LinkedIn, website, or sales materials. The Hey CMO Free Audit Tool gives you clear, actionable insights to help you grow faster.
Free Guide: The Smart Hire Guide to Hiring a Fractional Executive
Fractional Spotlight: Share Your Fractional Story
Free Guide: Free Fractional Quick-Start Guide
This free guide provides a step-by-step roadmap to launch and grow a successful Fractional business by defining your niche, setting up your operations, building your online presence, crafting offers, generating clients, and delivering lasting value.
Free Guide: Am I a Good Fit for Fractional Work?
Free Guide: Tax Benefits of Fractional Work
This guide shows Fractional professionals how to keep more of what they earn by setting up the right business structure, using S-corp tax advantages, deducting the right expenses, and building smart retirement strategies. It’s a clear, practical walkthrough designed to help you save money and run your business more efficiently.
Free Guide: How to Hire a Fractional Leader
Use this guide to make smarter, faster hiring decisions and bring senior expertise into your business without committing to a full-time executive. You’ll learn how to define exactly what you need, identify high-performing Fractional candidates, structure contracts that protect the business, and set compensation that aligns with outcomes. It gives you a clear path to hiring a leader who can drive real impact from day one.
Free Guide: Business Setup Checklist
A step-by-step setup checklist for Fractional leaders, solo operators, and small business owners. It covers the essentials, choosing your structure, staying compliant, and putting the right financial and operational systems in place, so you can build a solid foundation and scale quickly.
Marketing Glossary
Your go-to guide for marketing and Fractionalterminology.
Whether you’re just launching your Fractional business or you’re deep in client work, having a shared language is essential. This glossary was created to help you speak with clarity, pitch with confidence, and deliver strategic value without getting lost in marketing jargon.
Free Guide: 100 AI-Powered Marketing Prompts
Free Infographic: Fractional Executive Roles at a Glance
Get a clear, visual breakdown of what different Fractional executives do… from marketing to product, tech, revenue, and beyond. These infographics make it easy to see each role’s focus, responsibilities, and the value they bring, so you can match the right expertise to your business needs and scale with confidence.
Free Guide: 25 AI Prompts to Power Your Marketing
Supercharge your marketing with 25 proven AI prompts – free from Hey CMO. Your shortcut to sharper strategy, faster execution, and better results. Download instantly and start creating high-impact campaigns today.
Free Guide: The Fractional Executive's Field Guide to AI Leadership
AI is rewriting the leadership playbook. This field guide shows Fractional executives how to lead with AI: which tools earn a place in your stack, how to guide clients through adoption, and how to stay ahead as the landscape shifts. Free from Hey CMO.
Free Guide: The Hey CMO LinkedIn Profile Guide
A practical guide for Fractional leaders who want LinkedIn bringing clients in. It walks your profile section by section so you get clarity, credibility, and inbound conversations with the right founders, instead of passive profile views.
Free Guide: The 3 Critical Lessons for Becoming a Highly-Paid Fractional Leader
What it actually takes to become a highly paid, in-demand Fractional Leader. This playbook breaks down the three shifts that separate average consultants from strategic operators who command premium retainers, drive real business impact, and build a practice that scales.
Free Quizzes, Tools and Assessments
Quiz: Where Are You Stuck in Your Fractional CMO Journey?
This quick self-assessment will help you identify what’s slowing you down and provide personalized guidance based on your current situation.
Quiz: Which Business Structure is Right For You?
Choosing the right structure is one of the most important decisions you’ll make as a Fractional or solopreneur and we know it can be confusing.
All resources are completely free. Download, share, and put them to work.
Our only ask? Please give credit where it’s due and reference Hey CMO when using or sharing these resources.
Ready to take your Fractional business to the next level?
Join the Hey CMO Fractional Network for access to proven playbooks, client-winning strategies, and a community built to help you scale your Fractional career with confidence.
Website in a week
Need a real site before your next pitch?
We build fractional executives a positioned, done-for-you website in a week. Written, designed, and launched, fixed price.
