What the One Big Beautiful Bill Means for Fractional CMOs and Solopreneurs (And How to Take Advantage of It)
If you’re a Fractional CMO, consultant, or solopreneur running your own business, the newly signed One Big Beautiful Bill (yes, that’s the official name) isn’t just noise from Washington. It’s real, impactful legislation that can directly benefit your business as a Fractional CMO. Signed into law on July 4, 2025, this sweeping legislation introduces tax […]
How a Fractional CMO Can Attract Clients Without Relying on Referrals
Discover how Fractional CMOs can attract clients without depending on referrals by implementing content marketing, strategic outreach, and smart positioning.
Featured Spotlight: Setting Up an S Corp for Solopreneurs with Lettuce
Why Setting Up an S-Corp for Solopreneurs Makes Sense and How Lettuce Makes It Simple As a solopreneur, you’re juggling everything, from client work to marketing to finances. That’s why choosing the proper business structure is critical. For many, the smartest move is to elect to be taxed as an S Corp. Setting up an […]
Leaving Corporate to Become a Fractional CMO: My Story and What You Should Know
Leaving a stable corporate position is a huge decision that often comes with a mix of excitement and trepidation. For many, the appeal of a steady paycheck, benefits, and a clear career trajectory can create a sense of security that is hard to give up. But the desire for greater autonomy, creativity, and the opportunity […]
Signs a Business Isn’t Ready for a Fractional CMO (Yet)
As Fractional CMOs, we know the power of clarity, strategy, and execution. But we also know what it looks like when a business isn’t quite ready for the level of leadership we bring. Not every lead is a good fit—and spotting the red flags early saves you time, energy, and sanity. If you’ve ever taken […]
Why Artificial Intelligence Can’t Replace Strategy But It Can Save You 10+ Hours/Week
Artificial Intelligence (AI) has made significant strides in various domains, yet its limitations in strategic thinking remain a critical area of concern. One of the primary challenges is that AI lacks the ability to understand context in the same way humans do. Strategic thinking often requires a nuanced understanding of complex social dynamics, cultural factors, […]
What I Wish Every Founder Knew Before Hiring a Fractional CMO
Hiring a Fractional CMO isn’t just about filling a leadership gap or outsourcing your marketing. It’s a strategic move… one that can accelerate your growth, unify your marketing efforts, and bring clarity to your next phase of scale. Without a coherent strategy, businesses risk becoming reactive rather than proactive, often leading to missed opportunities and […]
