Get executive-level marketing leadership, part-time commitment. Vetted Fractional CMOs matched to your business.
Agencies execute. A Fractional CMO leads setting strategy, owning accountability, and driving real results.
A full-time CMO costs $200k+ per year. You need the strategic thinking, not the full-time headcount.
Your team executes tasks but nobody owns the direction. Campaigns run without a plan or a way to measure what's working.
A Fractional CMO is a senior marketing executive who works with your business on a part-time or contract basis. They own your marketing strategy, lead your team or agency, and drive growth without the full-time salary, benefits, or long-term commitment of an in-house hire.
Great Fractional CMOs don't just hand you a deck. They build systems, hold teams accountable, and make the strategy executable.
B2B, B2C, SaaS, services your Fractional CMO should know your growth model and the channels that move the needle for it.
Look for executive-level experience VP or CMO titles not just senior management. Ask for specific growth outcomes they've owned.
Strategy first, then execution. Most clients see measurable momentum within 30–60 days.
We connect you with a Fractional CMO whose background, industry experience, and style fits your business.
Tell us your goals, your marketing gaps, and what kind of leadership your business needs right now.
A Fractional CMO plugs senior marketing leadership into your business part-time: setting strategy, directing your team and agencies, and owning the numbers. You get executive judgment and momentum without a full-time salary. See typical Fractional CMO rates or explore how to go Fractional.
Fractional CMO engagements typically range from $3,000 to $15,000 per month depending on the scope, hours, and the executive’s experience level. This is a fraction of the $200k–$300k annual cost of a full-time CMO with no benefits, equity, or long-term commitment required.
An agency executes campaigns. A Fractional CMO sets the strategy, manages the agency, owns accountability, and aligns marketing to your business goals. They sit inside your leadership team, not outside it.
Hire a Fractional CMO when you need executive-level marketing leadership but aren’t ready or don’t need a full-time hire. Most businesses engage a Fractional CMO during growth phases, fundraising, re-brands, or when building out their marketing function from scratch.
Engagements typically run 3–12 months. Some businesses bring on a Fractional CMO for a specific initiative (a launch, a rebrand), while others retain them on an ongoing basis as their marketing lead.
In the first 30–60 days, expect a marketing audit, a clear strategy, and a prioritized execution roadmap. Over 3–6 months, expect measurable improvements in pipeline, brand clarity, and team performance with a system that runs without constant firefighting.
Explore
Browse how a Fractional CMO engagement works for teams like yours, by location and by sector.
©2026 Hey CMO. All rights reserved.
